Wedding favours occupy an odd space. They should feel considered without dominating the budget, and ideally they earn a place in a guest's coat pocket rather than the bin. Chocolate manages both, provided you choose it with a little care.

One honest note that applies everywhere. If the recipient asks about ingredients or dietary detail, point them to the published product information rather than answering yourself.

Presentation helps the impression. A neutral, well-put-together box needs no wrapping and photographs well if the new owners are the sort to post about the day. It also avoids the guesswork of matching a gift to a colour scheme you have not seen yet, which is the risk with anything decorative for a home.

Find out more at personalised chocolate photo box.

A few practical points. Decide on personalisation early, since a date or names printed on the box adds a step to the order and needs lead time. Read any message back for spelling before you commit, because a printed error on an anniversary gift is a poor look. Allow extra time near Christmas, when a December anniversary competes with the busiest ordering window of the year.

Wedding favours run on two questions that couples always ask and rarely find a straight answer to: how many chocolates per guest, and when to order chocolates from Lily O'Brien's. Both have practical answers.