Corporate gifting has a low ceiling for effort and a high one for judgement. Send nothing and you look indifferent. Send the wrong thing and you look like you did not think about it. chocolate collection gift box sits in the safe middle, provided you match the format to the recipient.

One honest note that applies everywhere. If the recipient asks about ingredients or dietary detail, point them to the published product information rather than answering yourself.

A last practical point. Recipients occasionally ask about ingredients or dietary suitability, so direct those questions to the published product information rather than answering on the brand's behalf. It is accurate and it protects you.

Then there are the larger thank yous, a promotion helped along by a mentor, or a significant favour, where a fuller collection is appropriate. Match the size of the gift to the size of the gesture and you rarely misjudge it.

If you are ordering with a printed message, keep it short and warm, and allow a little extra time for the personalisation, especially in the busy end of the year.

On dietary questions, and there will be some, point guests to the published ingredient information rather than vouching for suitability yourself. It is the accurate way to answer.